Rubber Plasticizer
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Maximize Tyre Performance with Our High-Quality Reclaim Rubber Plasticizer
Professional-grade plasticizer for rubber compounds that improves processing, reduces mixing energy, and delivers consistent results for tyre manufacturing operations.
What Makes Our Rubber Plasticizer Ideal for Tyre Production
After 28 years in the rubber manufacturing industry, we’ve observed that the reclaim rubber available in the market had become predictable same technology, same results. There was no real innovation, just more of the same.
That’s exactly why we decided to break the mold.
We took reclaim rubber to an advanced stage and developed a completely new product: Rubber Plasticizer—a high-performance, sustainable solution specifically designed for tires.
This innovative plasticizer not only enhances compound performance but also acts as a replacement for petroleum-based oils, making it a smarter, eco-friendly alternative for modern rubber applications.
We invented India’s first eco-friendly rubber plasticizer, made from recycled ELT combined with non-edible bio-oils, developed using our proprietary thermal/chemical process. We developed the first sustainable, recycled semi-solid plasticizer that replaces petroleum-based rubber process oils, while creating true circularity in the rubber industry.
Our plasticizer has been formulated specifically for tire manufacturers, delivering the processing advantages you need without sacrificing the mechanical properties you cannot afford to lose.
Key Features of Our Plasticizer
- Consistent processing: No more batch-to-batch variations that throw off your mixing cycles. Our formulation ensures predictable rheological behavior every single time.
- Eco-friendly and circular: This is a Green Material Technology that helps manufacturers get closer to their 2030 goals to halve environmental footprint. Our material is 100% sustainable, 75% recycled, and 75% circular.
- Cost control: Optimizes your compound economics by improving processing efficiency and reducing energy consumption during mixing and calendering. Our industrial plasticizer for tyres is cheaper than edible oils and special grade RPOs, with prices that remain stable and unaffected by international oil price changes.
- Easier handling: Unlike liquid plasticizers that require special arrangements, expensive insurance, and pose fire risks, our plasticizer offers easier handling and storage with other solid materials.
Why Choose Our Plasticizer for Tyres?
What we can tell you is what we have learned from working directly with tyre manufacturers who process thousands of tons of rubber every month.
Zero rejection history:
This is something no other rubber recycler can claim – 28 years in business without a single product rejection. We have been the backbone of India’s tyre industry since 1997. Companies like Apollo Tyres and BKT Tyres trust us with their regular needs because we deliver what we promise – every single time.
Technical support from experts
Our team includes the same people who developed India’s first 80 mesh tread crumb rubber technology and now the first recycled ELT-based plasticizer. When production issues arise, you will be talking to people who have solved similar problems across multiple tyre plants and understand both traditional and innovative approaches.
Proven cost benefits
Our existing clients typically see 8-12% reduction in mixing energy costs and 15-20% improvement in extrusion rates. These are results from actual production floors at companies like MRL Tyres and BKT Tyres.
ESG and EPR benefits
Our rubber plasticizer for tyres offers multiple ESG/EPR benefits that matter for today’s manufacturers. It significantly reduces carbon footprint by reducing petroleum oil use, reduces carbon black loading, and other sustainability benefits since it is made from recycled ELT and bio-based materials.
Product Images & Videos
Our rubber plasticizer for tyres offers multiple ESG/EPR benefits that matter for today’s manufacturers. It significantly reduces carbon footprint by reducing petroleum oil use, reduces carbon black loading, and other sustainability benefits since it is made from recycled ELT and bio-based materials.
Technical Specifications
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Specifications
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Values
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Moony viscosity
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8-15
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Specific Gravity:
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1.13 +/-.02
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Color:
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black
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Packaging:
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Easier compared to liquid plasticizers, In 10Kg pre-weigh eva bag
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Storage Life:
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Compliance:
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REACH registered, PAH-free, heavy metal compliant ASH: 7+-2
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How is our rubber plasticizer made?
As a manufacturer deeply rooted in reclaim rubber, we’ve always believed that innovation must come from within the process not around it.
Over the years, we observed that while reclaim rubber continued to serve the industry, there was little change in how it was being used. The technology had plateaued.
That’s what led us to develop Rubber Plasticizer a next-generation product born from reclaim rubber itself. By combining recycled ELT tyres with non-edible bio-oils through a controlled thermal-chemical process, we’ve created a sustainable, high-performance plasticizer tailored for tyre applications.
It’s not just a new product it’s a step forward in reclaim rubber technology, offering both environmental and functional advantages over conventional petroleum-based reclaim rubber.
We started our development at our advanced facility in Halol, Gujarat – the same plant where we perfected high tensile reclaim rubber technology. The process begins with carefully selected tread portions from nylon truck and bus tires, which are converted to crumb rubber completely free from metal particles and fiber. This material is combined with non-edible bio-oils that are abundantly available both in India and internationally.
Our refining process uses controlled methods that remove problematic compounds while preserving the processing characteristics your compounds actually need. The result creates genuine circularity – we are taking waste tyres that would otherwise end up in landfills and converting them into high-quality tyre manufacturing additives.
We do not ship anything that does not meet specifications. The consistency you get is the result of quality controls developed over nearly three decades of supplying India’s largest tyre manufacturers.
Why our plasticizer for rubber compounds is right for you
Tailored for Tyre Applications: Unlike generic plasticizers, ours is engineered specifically for tyre compounds, improving flexibility, dispersion, and dynamic performance.
Sustainable & Eco-Friendly: Made from recycled ELT tyres and bio-based oils, it reduces dependence on petroleum-based plasticizers and supports circular economy goals.
Cost-Effective: Offers competitive pricing with long-term value through improved compound efficiency and reduced reliance on virgin materials.
Improved Processing: Enhances flow properties, reduces mixing time, and improves compatibility with reclaim rubber and virgin polymers.
Thermal Stability: Performs reliably across a wide temperature range, making it suitable for demanding tyre applications.
Reduced VOC Emissions: Helps manufacturers meet environmental compliance by lowering volatile organic compound output.
Consistent Quality: Produced under controlled conditions to ensure batch-to-batch consistency and predictable performance.
Versatile Use: Suitable for various rubber compounds beyond tyres—can be adapted for conveyor belts, molded goods, and other industrial applications.
We’re proud to be the first Indian manufacturer to bring this level of advancement to reclaim rubber technology.
Rubber Plasticizer isn’t just a product—it’s a strategic solution for manufacturers seeking performance, sustainability, and cost-efficiency in one package.
With decades of expertise in reclaim rubber manufacturing, we’ve always believed that real innovation must evolve from within the material itself.
While the industry continued to rely on conventional reclaim rubber and generic plasticizers, we saw an opportunity to push the boundaries.
That’s what led us to develop Rubber Plasticizer—a next-generation product created by combining recycled ELT tyres with non-edible bio-oils through a controlled thermal-chemical process. This isn’t just a new product—it’s a new category.
Compliance & Safety Standards That Actually Matter
Our high-quality rubber plasticizer complies with REACH regulation requirements and carries full registration documentation. We maintain ISO 9001:2015 certification for our quality management systems and follow ISO 14001 environmental standards.
Our formulation meets RoHS Directive Compliance requirements for Restriction of use of Hazardous Substances Directive 2011/65/EU and RoHS2 with Amendments Directive 2015/863/EU. We pass all 244 SVHC requirements as per Authorizations List & Candidate list proposed by ECHA, and with reference to Corrigendum to Regulation (EC) No.1907/2006-REACH, we are well within the limit (0.1% wt./wt.). All 16 Phthalates are below the limit of quantification. Safety data sheets and technical documentation are available for all regulatory requirements.
Environmental Responsibility Without Performance Compromise
Our Rubber Plasticizer 100% sustainable, 75% recycled, and 75% circular. We developed this Green Material Technology specifically to align with Green Sourcing initiatives and help manufacturers get closer to their 2030 goals to halve environmental footprint. By recycling ELTs with non-edible bio-oils in our thermal/chemical process, we create genuine circularity that replaces petroleum-based rubber process oils.
The sustainability benefits go deeper than just the materials. Our semi-solid form eliminates the environmental risks associated with liquid plasticizers – no more concerns about oil spills, leakage during transportation, or specialized disposal requirements. Our tyre manufacturing additives help reduce your overall energy footprint per tyre produced.
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FAQs
How does this compare to traditional petroleum-based plasticizers?
Our industrial plasticizer for tyres provide equivalent or superior processing benefits while meeting modern environmental standards. Most customers see improved consistency compared to traditional options, plus you get the operational advantages of semi-solid handling instead of liquid complications.
What is the minimum order quantity?
At Badri Narain Rubbers, we work with orders from single drums up to tanker quantities. Smaller manufacturers are not penalized. We understand growing businesses need flexibility.
Can you modify the formulation for our specific compounds?
Absolutely. We regularly work with customers to optimize plasticizer performance for their specific applications and processing conditions.
How long does technical support response take?
For production issues, we target a 4-hour response during business hours. Non-urgent technical questions typically get answers within 24 hours.
What makes Badri Narain Rubbers different from other rubber plasticizer suppliers in the market?
Unlike generic chemical suppliers, we bring deep-rooted experience in tyre manufacturing additives and genuine innovation. We were India’s first to develop 80 mesh crumb rubber, and now we are the first to develop this revolutionary ELT-based plasticizer technology. We have built a reputation for zero product rejections, ISO-certified processes, and long-standing relationships with top tyre manufacturers.
Is your rubber plasticizer suitable for export-oriented manufacturing units?
Absolutely. Our rubber plasticizer is fully REACH-registered, PAH-free, and heavy metal compliant, making it ideal for tyre manufacturers catering to European and global markets. We regularly supply to export-oriented units and assist in meeting documentation and regulatory requirements.
Get in Touch
We are not just another rubber plasticizer manufacturer. We are the company that pioneered rubber innovations in India and has maintained zero product rejections for nearly three decades. Whether you need technical solutions or pricing quotations, please call us directly.